Tuesday, April 26, 2011

SYED at the 2011 Kia Classic

The SYED design team was given the opportunity to work on an amazing sporting event this year; the Kia Classic. We were so excited to be a part of this week long event this March which was held at Pacific Palms Resort. Check out some of the images, provided by Ayala Image of the decor for two dinners we did for Kia. Both looks prompted elegant designs which were simple yet dazzling for a corporate event like this one. It was important to keep the floral pieces low, clean, and tight, however still capturing an awe-inspiring attitude.

For the first look we were able to bring in color through the brown vases and orange spray roses. We divided the room to provide separate cocktail and dinner areas using tall white boxes filled with similar floral and a touch of branches for height. (Which I think transformed and differentiated the areas. I loved them!)

The second look was challenging. It was important for our clients that this look remained predominately white, but how to do that without making it feel like wedding decor was the challenge. We came up with a rockin' color palette (white, champagne, brown and silver) that kept the sophistication of the event and also emphasized elegance. Perfect combination! We also provided room dividers for this event. The SYED design team custom made bamboo dividers which complemented the already existing venue decor. What an amazing week for Kia, the LPGA, and SYED!

To see more photos from these events, go to http://www.shawnayamamoto.com/